Marketing Director (Automotive) - Engineering/Manufacturing

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Location

서울특별시 / Seoul City

Job type

Permanent

Salary

Service Provided by

Adecco Korea

1> Bachelor’s degree or above (major in Sales, Marketing, MBA preferred)

2> Minimum 10 years of experience as Marketing

3> Business level English skill

Job Title

Marketing Director (Automotive)

Location

Seoul or Gyeonggi-do

About our Client

Well known market leader, global automobile manufacturer

Key Responsibilities

Build up the company's brand by Marketing communication in various B2C customers’ touch points
Protect and generate net revenue by marketing and digital marketing activities, and customer rebate
Deep understanding on Marketing and it’s activity
Commercial sense is essential (turn around experience is preferred)
Support Product Event Launchings with Marketing Communication & reach company's Domestic Sales level (M/S)
Successful new car launch, branding
Closely working with Product pricing team as well as Branding team
ATL (Digital, Iconography, PPL)
- Lead the overall go-to-market strategies to drive top-of-funnel awareness, purchase consideration and conversion
- Allocate advertising budgets across traditional & digital channels to maximize brand/product visibility and engagement.
- Actively communicate with Global HQ
BTL (Event)
- Responsible for executing strategic BTL marketing campaigns, focusing on brand, product and sales support initiatives.
CRM
- Build up solid foundation for a customer centric and data driven marketing
- Increase data quality and depth, as well as collecting permissions to make use of the data from retail over marketing to after sales
- Create an outstanding brand experience across all touchpoints personalized and contextual
Influencer
- Develop and implement a comprehensive influencer marketing strategy aligned with the brand and product's goals and messaging
- Collaborate closely with influencers to create engaging content that highlights product features, benefits, and competitive advantages
Social Media
- Develop and execute comprehensive social media strategies aligned with overall marketing objectives
- Identify target audiences and devise strategies to reach and engage them effectively

Requirements

Understanding of market and customers, experience of product management in OEM
Diverse experiences: either or both upstream (ex. product planning / marketing) or/and downstream (ex. Sales/ filed management)
High communication & collaboration skill
Financial/budget knowledge for Marketing Strategy
Capability to work on cross functional tasks with Sales, communication, After Sales, Product Planning, Program and Engineering
Good write & speak English skill for communication with Groupe sales function.

Contact

Jason Lee, Team Manager

02-6200-9740

Jason.lee@adecco.com

Responsibilities

Experience

Education

The Unique Expertise of Adecco

Strong Client Relationship, Data-Driven Process
Interpersonal Process Management, 70 Years of Experience

Adecco is acting as an Employment Business in relation to this vacancy.
Apply with The Adecco Group, an Equal Opportunities Employer.

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Reference number

JN -072024-132381

Date Posted

25/07/2024 12:58:00 PM

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Recipient(Contact Info.)	Location of Recipient	Purpose of Use	Transferred Items	Period of Retention and Use
Of the companies recruiting via Adecco Korea, those for which a member applies for employment (to be confirmed at the time of application)	Korea, etc. (to be confirmed at the time of application)	To determine whether to employ a member or not	Name, email address which a recruiting company requests for determining employment	Until employment is determined

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You have the right to refuse the transfer of personal information to a third party as stated above. However, if you refuse the transfer of personal information to a third party, you cannot subscribe for the online membership of Adecco Korea nor receive various benefits, including recruit information, provided by Adecco Korea.

I agree to the transfer of personal information to a third party as above.

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You have the right to refuse the transfer of personal information to overseas as stated above. However, if you refuse the overease transfer of personal information, you will be unable to subscribe to the online membership of Adecco Korea or receive various benefits, including recruitment related information, provided by Adecco Korea.

I agree to the overseas transfer of personal information as above.

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During the above retention and use period, your personal information collected upon your consent as above may be used for delivery of information on services or advertising information for profit, such as employment information or recruitment information, via SMS or email, or for other sales and marketing purposes. You have the right to refuse the collection and use of personal information for marketing purpose, but in such case you may not receive above information on services, employment information or recruitment information.

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Right of Refusal and Disadvantages of Exercising Such Right
- You have the right to refuse the collection and use of your personal information as stated above. However, if you refuse the collection and use of personal information, you cannot receive various benefits, including application for employment or customized recruitment information, provided by Adecco Korea.

I agree to the collection and use of personal information as above.

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- You have the right to refuse the collection and use of your sensitive information as stated above. However, if you refuse the collection and use of sensitive information, you cannot receive various benefits, including application for recruitment or customized recruitment information, provided by Adecco Korea.

I agree to the collection and use of sensitive information as above.

Consent to Collection and Use of Personal Information for Marketing Purpose

- During the above retention and use period, your personal information collected upon your consent as above may be used for delivery of information on services or advertising information for profit, such as employment information or recruitment information, via SMS or email, or for other sales and marketing purposes. You have the right to refuse the collection and use of personal information for marketing purpose, but in such case you may not receive above information on services, employment information or recruitment information.

I agree to the collection and use of personal information for marketing purpose as above.

Consent to Transfer of Personal Information to a Third Party

Recipient (Contact Info.)	Location of Recipient	Purpose of Use	Transferred Items	Period of Retention and Use
Of the companies recruiting via Adecco Korea, those for which a member applies for employment (to be confirmed at the time of application)	Korea, etc. (to be confirmed at the time of application)	To determine whether to employ a member or not	Information as registered and specified by members on resume which a recruiting company requests for determining employment	Until employment is determined

I agree to the transfer of personal information to a third party as above.

Consent to Overseas Transfer of Personal Information

Transferred Items
- Information as registered and specified by members on resume which an overseas recruiting company requests for determining employment
Country to be Transferred
- Country where recruiting company is located (members may confirm at the time of application through recruit information section)
- Adecco APAC Branch (Hong Kong, Malaysia, Singapore, Thailand, Taiwan, Vietnam)
Date and Method of Transfer
- If a member applies for employment at an overseas recruiting company, his/her personal information will be encrypted through a secure server and transferred to the data server of the overseas recruiting company via communication network.
- If a member agrees to provide personal information, his/her personal information will be transferred through the Adecco internal system.
Name of Transferee and Contact Information of the Person-in-Charge of Transferred Information
- To be confirmed at the time of application through recruit information section
Transferee's Purpose of Use and Period of Retention and Use
- To determine whether to employ the member. Retention and use until employment is determined.

You have the right to refuse the transfer of personal information to overseas as stated above. However, if you refuse the overease transfer of personal information, you will be unable to subscribe to the online membership of Adecco Korea or receive various benefits, including recruitment related information, provided by Adecco Korea.

I agree to the overseas transfer of personal information as above.

Your Life-Long Career Partner, Adecco.

What to do next?

Marketing Director (Automotive)

1> Bachelor’s degree or above (major in Sales, Marketing, MBA preferred)

2> Minimum 10 years of experience as Marketing

3> Business level English skill

The Unique Expertise of Adecco

지원할지 망설여지나요? 위의 연락처로 아데코 컨설턴트와 직접 상담 받아보세요.

Interested in this job?

Similar Jobs

Your Life-Long Career Partner, Adecco.

What to do next?

Marketing Director (Automotive)

1> Bachelor’s degree or above (major in Sales, Marketing, MBA preferred)

2> Minimum 10 years of experience as Marketing

3> Business level English skill

The Unique Expertise of Adecco

지원할지 망설여지나요? 위의 연락처로 아데코 컨설턴트와 직접 상담 받아보세요.

Interested in this job?

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